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Facebook for Business

CPD Approved

Facebook is the world’s largest social network. With over a billion users it’s very likely that a proportion of your target customer audience will have a Facebook account. In the ‘Social Media for Business’ course you’ll have been encouraged to research and investigate the preferred social media platforms used by your target audience, so you should have a good idea at this point if Facebook is one of the right platforms for you.

Course Description

Using Facebook in your business is about providing an effective means for your customers to interact with you and connect their friends to your business. Recommendation is the most powerful way a potential customer can be connected to a business, particularly when it’s being recommended by a friend. So, if you know that a trusted friend likes a particular brand, you’re much more likely to engage with that brand.

Facebook is essentially a platform designed to facilitate social interaction between people with whom you’ve already established some mutual recognition.

Target Audience

This Facebook for Business E-Learning course is a great induction course in relation to using Facebook for your Business needs as it covers a wide range of topics in some detail.

Advantages

This Facebook for Business Online E-Learning Course is approved by CPD

Online training is flexible, efficient, and cost-effective, meaning the candidate can progress through the modules at their own pace and in their own time to fit the training in around their work and personal life.

Course Module Number Module Name Pass % Required
Facebook for
Business
1 An Introduction to Facebook 75
Facebook for
Business
2 Setting up a Facebook Brand Page 75
Facebook for
Business
3 Administrating your Facebook Brand
Page
75
Facebook for
Business
4 Adding Content to your Brand Page 75
Facebook for
Business
5 Custom Applications 75
Facebook for
Business
6 Getting People to your Brand Page 75
Facebook for
Business
7 Facebook Advertising 75
Facebook for
Business
8 Getting Website Traffic from Facebook 75

Recommended System Requirements:

  • Browser: Up to date web browser
  • Video: Up to date video drivers
  • Memory: 1Gb+ RAM
  • Download Speed: Broadband (3Mb+)

Duration:

80 minutes

(Note: This is based on the amount of video content shown and is rounded off. It does not account in any way for loading time or thinking time on the questions).

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